Thursday, July 31, 2008

Seminar Success

The Definitive Keys to Seminar Success


by rdokoye
Successful seminars are generally based upon the concept of giving you the power to believe you can. The speakers usually speak from insights and expertise gained from their own life experiences. Self-improvement seminars give the attendees the tools - and the motivation - to succeed. Thus, a well-organized and well-presented seminar that helps people up the ladder of success can't help but succeed because we are a success-oriented society - it 's an easy sell with an income potential limited only by your ability to express yourself.

You won't need an office to make it big with self-improvement seminars. The public doesn't visit you - you take your programs to them. Self-improvement seminars appeal to almost everybody - from blue-collar workers to top executives.

The average cost per person to attend a seminar is very close to $300 - so your basic audience will be from the upper-income brackets - but if you handle the promotional aspects properly, you'll pull them in from lesser income brackets as well.

Many seminar promoters employ sales teams to call upon top company executives and either gets them to partially pay the cost of several employees to attend as educational or business improvement investments - or to foot the bill for the sponsorship of a "group seminar" for all of that company 's middle management personnel. Many specialty speakers make in excess of $100,000 per year with regular motivational and/or self-improvement seminars in this fashion.

In the beginning though, you'll get your start by staging seminars for the general public in restaurant banquet rooms, hotel ballrooms, and convention centers. These will entail advertising costs, plus the charges for the rented space, and an "on-hand" inventory of the materials you want to sell to the people who attend your seminars.

Generally, you'll do best with an intensive radio advertising campaign during the week preceding your seminar date. In a metropolitan area of half a million population, you should probably spend a couple of thousand dollars on radio advertising, plus about half as much for flamboyant newspaper advertising. Some seminar promoters invest a quarter of their budget in newspapers, then another quarter in direct mail and/or telephone advertising, with half going into radio. Of course, the allocation of your advertising budget should be related to the previous proven pulling power of each media within that particular market. Not too much concern is given to television advertising, excepting for guest appearances of the community service talk shows.

Most promoters spend all of this effort and money to promote a series of free seminars. These free seminars usually draw huge crowds, during which special "front men" turn everybody on with super-motivational stories designed to whet the appetite of those in attendance for more. These free seminars generally last only 45-minutes to an hour, and are strictly motivational in purpose.

Each person in attendance is handed a brochure describing the up-coming "main event" as they leave these free seminars. An attempt is made to get a commitment - at least a deposit for the cost of the "real thing," which is usually set for the week following. Those who do not commit themselves to attending the big one are then contacted by professional telephone sales people and given the complete sales presentation between the time of the free seminar and the date of the real thing, which and experienced telephone sales people - you can count on closing about 30 to 35% of those who attend your free seminars.

If you don't have the confidence or inclination to participate - be the principal speaker - at your seminars, you can hire local sales training people, professional people from the medical specialties, local "experts" known through your area newspapers or broad cast media, and/or nationally known speakers willing to travel and operating through speakers' bureaus. You might want to contact Burt Dubin of Personal Achievement Institute - 225 Santa Monica Blvd., Suite 305 -Santa Monica, CA 90401... or Dottie Walters of the 'National Speakers' Bureau' - 400 W. Foothill Blvd. - Glendora, CA 91740.

Finally, I reiterate the fact that there are literally millions of people in all parts of the country willing and able to pay you for helping them to improve themselves. You can start with meetings in your living room, or your local restaurant. All it takes is action on your part to get set up and a push from yourself to start making it happen. Best of luck and now get going with it.

About the Author

Uchenna Ani-Okoye is an internet marketing advisor.


Sign Up to my mailing list NOW at: Internet Marketing Services and Receive my FREE E-Course Worth $67!



Article Source: Content for Reprint

Key to Success

Could Self Affirmation Be The Key To Success?


by art_stanley
Your subconscious mind dominates every aspect of your life. Who you are as a person and where you are in life in relation to where you want to be, is largely a reflection of the subconscious mental conditioning that 's occurred to this point.

It 's the subconscious mind that is the controlling force of your life. But learn how to guide it and the infinite world of possibility is within your grasp. That 's the value of self affirmation.

Self affirmation is a proven tool to influence the subconscious. It doesn't happen overnight, but it can and does happen for those who make affirmations and visualization a part of their way of living.

Affirmations are positive statements about you and your desired reality. "I feel happier and more energetic now that I've lost 10 pounds" - that 's a simple example of an affirmation. The beauty of it is that you're not limited in any way. You can add dozens of affirmations into your routine and eventually the subconscious will get hold of this desire and guide you to manifestation. It doesn't matter what the affirmation is. If you believe it heart and soul and repeat it enough times, the subconscious will act on it as though it were an order.

Self affirmation is any positive statement delivered by you - to you. You simply make a decisive statement about you already in possession of some desired condition, quality, circumstance, or thing. "I feel my self-confidence surging higher and higher with every step I take towards each prospect 's door" is a statement of a desired condition for anyone in sales. Repeated regularly and with conviction, this self affirmation will undoubtedly increase the confidence and improve the performance of anyone.

Here 's why self affirmation is such an effective tool...

We see the world through our conditioned eyes. Have you ever noticed someone who is perpetually happy? They've conditioned themselves to experience more joy in life. There are also those unfortunate souls who are miserable most of the time. Most of us though live in the grey zone between these two extremes. If you want to be happier more often, use affirmations to make it your reality.

In their book, Become A Magnet To Money, author 's Bob Proctor and Michelle Blood state that "Your subconscious conditioning or paradigm will determine your logic". Until we see a particular result as logical, realistic, or within our reach, we won't take the necessary steps to get there. That 's why you've got to stretch yourself and open up to a new set of possibilities in your life. "Breakthroughs are made by violating logic" say authors, Proctor and Blood.

Your potential about your life and your potential are based on conditioning and nothing more. Unfortunately, most of us grew up accepting limitations; limitations that are nothing more than illusions we've bought into. It 's as though we look at life with long mailing tubes attached to our eyes. We can see a glimpse of some of the possibilities out there, but we miss out on the bounty that 's all around us.

Self affirmation facilitates change. Try if for 30 days -- every day -- and you'll begin to notice its effects. You can change your life any way you choose and only you can change it. Affirmations are free and freeing. Use them and shape your future so you are actually living your dreams.

About the Author

Ready to tap into your unlimited mind power to create the life you want? Self Affirmation and Visualization can give you everything you can imagine - automatically. Just follow along on this powerful guided visualization and affirmation session and live the life of your dreams today. Click here for more.



Article Source: Content for Reprint

Goal Setting

Overcoming Internal Barriers to Your Goals


by healthpsych
If you're like I am, you don't see yourself as having any fear of success. In fact, it 's likely that you actively strive for success.

So despite this confidence, why do you find yourself plagued with self-doubt sometimes? Or, occasionally, you just don't feel motivated to work on your goal. Worse yet, sometimes you do things that actually impede the achievement of your goal. Are these signs that you'll never achieve that goal or is something else going on?

One way to solve this puzzle is to ask yourself some key questions:

Are you taking on too big a goal?
Sometimes when there 's too much to do to attain a goal, we can't focus on what needs to be done and we become overwhelmed. Rather than focusing on the big goal, focus on the smaller steps that need to be accomplished one at a time in order to accomplish the big goal.

Are there signs that you are progressing toward your goal?
It can be discouraging to feel as though you're not getting closer to your goal. It 's easy to lose the initial enthusiasm and motivation once the work gets going. It 's especially easy to lose the initial excitement and anticipation if you don't see any results from your efforts. If the steps toward your goal don't provide rewards, build your own. Treat yourself to a special dinner, a night out, or whatever you want, after making a significant step toward your goal.

Are you having to make too many sacrifices to achieve your goal?
If you're a single parent holding down a full-time job, you may be sacrificing sleep or time with your children to get that Ph. D. Most goals demand some kind of investment of scarce resources (i.e. time, energy, money). For some, these resources are a small investment and for others they are major investments. Make sure your investment is worth your goal.

Now that you've started working on your goal, is this something you can accomplish?
Some self-doubts are realistic and some aren't. Make an assessment of the skills and resources needed to accomplish this goal. Next, assess your skills and resources. It may be helpful to ask a friend who can be objective and honest with you to help you with these assessments. If your skills and resources are less than what is needed and will never be enough to reach your goals, then your self-doubt is an inner sign of reality (like wanting to be the next "American Idol" despite being only an adequate singer). However, if your skills and resources match or will match the skills and resources needed to accomplish your goal, this exercise should help eliminate some of your self-doubt.

Is accomplishing your goal too far out in the future?
When goals take a long time to accomplish, we can find ourselves working on things that have nothing to do with our goals, and in effect, wasting our time and making the achievement of our goals take that much longer. In this case, it may be helpful to make the halfway point to your goal the new goal instead. For example, if your goal is to lose 40 pounds in 40 weeks, make a new goal of 20 pounds in 20 weeks. At the end of 20 weeks, when you've lost 20 pounds, create a new goal of 20 pounds in 20 weeks. Break up your goal whichever way works best for you and keeps you focused on the end result.

You may not always be able to handle external obstacles toward your goals, but you do have control over your internal obstacles!

About the Author

I have been helping people reach their personal and professional goals for the past 14 years. There 's nothing more satisfying than helping someone reach their potential for success. I would like the opportunity to help you reach your goals. I am a Professional Coach with a Ph.D. in Psychology and a specialty in Goal Achievement and Transitions. Check out my website: http://www.ParamountTransitions.com then call me for a free consultation.



Article Source: Content for Reprint